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Drift
Drift is the revenue acceleration platform that uses conversational marketing and conversational sales to help companies grow revenue and increase customer lifetime value faster.
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Customer Persona Management
Create and refine target personas for personalized marketing efforts.
Module:Marketing
Entity:Audience Segment
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Incident / Accident Report
Record safety incidents, near-misses, or workplace accidents for compliance and analysis.
Module:Operations
Entity:Incident
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A/B Testing Management
Test different subject lines, layouts, or call-to-actions to optimize marketing effectiveness.
Module:Marketing
Entity:Experiment / Variant Test
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Expense Reimbursement
Submit business-related expenses for approval and reimbursement.
Module:Human Resources
Entity:Expense Request
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