Shift4 is a payment processing platform that helps businesses accept and process payments. It provides a suite of tools for accepting payments online, in-store, and on mobile devices.
Measure conversions, bounce rates, and engagement for marketing landing pages.
Monitor spending on ad platforms (Google Ads, Meta, LinkedIn) and compare ROI.
Allow users to request product demos or free trials, signaling strong buying intent.
Collect feedback from departing employees for retention and process improvement.
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